Mohd padzil bin hashim international business school universititeknologi malaysia introduction apple computer inc was established by steve. A free powerpoint ppt presentation displayed as a flash slide show on id. On january 9, 2007, the company dropped computer from its corporate name to reflect that apple, once best known for its computer products, now offers a broader array of consumer electronics products. The companys hardware products include the iphone smartphone, the ipad tablet computer, the mac personal computer, the ipod portable media player, the apple watch smartwatch, the apple tv digital media pl. The history of apple our apple history feature includes. The company is credited for designing products such as the macintosh range of computers, the ipad, iphone, and the ipod. An apple is a sweet, edible fruit produced by an apple tree malus domestica. The apple company has made an indelible mark in the world stage with its innovations that have changed the way people use computers and mobile devices. In 2001, apple broke the barrier with the ipod, eventually becoming the dominant market leader in. The companys bestknown hardware products include the macintosh line of computers, the ipod, the iphone and the ipad. His impact on the technology industry, entertainment, advertising, and pop culture was significant and he left behind an empire that changed how people interact with technology. It is one of the largest it companies in the world and it is often considered to be the most successful startup company of all time.
The history and the back ground of apple inc which used to be apple computers, inc when they first started in california usa and become a multinational company which started from scratch. Later the company settled on the bite out of an apple design for apple s logo a far simpler logo design. Is an american multinational corporation, one of the greatest in the world that designs and manufactures consumer electronics and computer software products. Apple inc mainly deal with consumer electronics, computer software and commercial servers. Apple inc is a leading american corporation that manufactures computer software and consumer electronics. Steve jobs was the fiery visionary, with an intense and often combative management style, and steve wozniak.
The company, first incorporated january 3, 1977, was known as apple computer, inc. The most powerful products for business are the ones people already love to use. Apple products help employees work more simply and productively, solve problems creatively, and collaborate with a shared purpose. On 1 april 1976 apple was founded, making the company 41 years old as of the 1 april 2017 heres a historical breakdown of the company. Steve jobs february 24, 1955october 5, 2011 was a cofounder, chairman, and ceo of apple inc. Apple is a company with a strong corporate culture. Apple s most famous products are iphone, ipod and macintosh. The company produces consumer electronics, personal computers, and software. The apple ii was the first home computer, expanding on the abilities of the first iteration to add things we take for granted in modern computers like highresolution for that era, anyway color. The swot analysis of apple company clearly boasts about the various strengths of the brand and how its weaknesses are far lesser then strengths. But apple is a company that has been around for decades, long before they were creating phones. And theyre all designed to work together beautifully. In the article, cnbc reported evidence from the data and analysis company, ihs.
The company s bestknown hardware products macintosh computers, ipod, iphone, softwares including the mac os x operating system, itunes and other creativity softwares like iwork represent the face of. Introduction of apple apple inc, is an american multinational corporation with a focus on designing and manufacturing consumer electronics and closelyrelated software products. Organization of apple was established in 1976 as a computer company. It was the first successful personal computer company and the popularizer of the graphical user interface. Apple software includes the mac os x operating system, the itunes media browser, the ilife suite of multimedia and. On 19 march 2015, it became one of the 30 components of the dow jones industrial average. Apple went public in 1980, but jobs was later ousted by the company s board of. Since its inception in 1976, the company has been a. However, in the last decade, apple has expanded into a complex company that specializes in much more than just computers. The new machine, based in part on the scuttled chrp design, with pcstandard memory and peripheral interface, was a continuation of apple s shift away from hardwarespecific, or. Group assignment apple computer strategic management mrc22 prepared by norhayati sulaiman mr111202 ahmad akmal mohd idris mr121007 nor fadillah md ali mr 11150 for dato dr.
Today they help employees to work more simply and productively, solve problems creatively, and collaborate with a shared purpose. Why apple is the worlds most innovative company in this exclusive interview with apple ceo tim cook, he explains the culture and approach that led to iphone x, air pods, apple watch 3, and homepod. These logos are probably the reason for other theories about the meaning behind the name. The company is known globally for its innovative solutions for computer software, electronics, and online services. Founded in 1976 by steve jobs and steve wozniak, apple inc is a typical example of the phrase common in business parlance, a garage startup. The tree originated in central asia, where its wild ancestor, malus sieversii, is still found today. By the time apple went public in 1980, the dynamic of the company was more or less set. Before the introduction of the imac in 1998, all macs were built with a special readonly memory rom chip that contained part of apple s operating system and enabled the mac os to run only on particular machines. Steve jobs and steve wozniak cofounded apple in 1977, introducing first the apple i and then the apple ii. Apple is one of the most innovative companies in the world with some fantastic products which make up its strength in the apple swot analysis. Jobs and wozniak wanted to make computers small enough for people to have them in their homes or offices. An introduction to apple company essay example graduateway. Introduction to apple inc one company that defies herd mentality and walks out on its own is the cupertino based apple inc. Apple products have always been designed for the way we work as much as for the way we live.
Headquartered in cupertino, california, apple develops, sells, and supports a series of personal computers, portable media players, computer software, and computer hardware accessories. A company s organizational or corporate structure is the combination of workforce groups, resources, and interconnections. Apple trees are cultivated worldwide and are the most widely grown species in the genus malus. Apple employees are proud to work for one of the most successful companies in the world, and they make significant sacrifices to work on. The company s bestknown hardware products include macintosh computers, the ipod and the iphone. Cnbc stated that the components of apple s lowest priced watch, retailing.
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